Hello everyone,
Every time the topic of using Substack recipe cards comes up in Mastermind meetings, it’s guaranteed to spark a big discussion. There are a lot of opinions about using them, and they’re all valid. There’s no right or wrong choice about whether to use them. What matters is the intent behind the piece we’re publishing.
In this short video, I share why you might choose to use them or skip them, how I’m thinking about them right now, and how I’m using them in my own publication. I hope it’s helpful. If you have any questions, please leave them in the comments.
Also, Substack, if you’re listening, the recipe card functionality could be a LOT better. Please take a cue from WordPress recipe cards and make the Substack version better.
The goal of Mastermind for Food Writers and The Food Writers Business Lab isn’t simply to gather more information. It’s to build a better business alongside people who genuinely want to see each other succeed.



Substack recipe cards are a half implemented idea. WPRM is a fully baked recipe card and substack only needs to implement like half the features for me to use it. Otherwise it’s a pdf for downloads.